Stories of Technology, Innovation, & Entrepreneurship in the Southeast

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April 23, 2023 | Tom Ballard

Uncat is a winner!

The Knoxville-based start-up bested the competition in its 32-team bracket through five rounds to capture the “Accountant Bracket Challenge," frequently referred to as “ABC March Appness.”

And the winner is . . . Uncat!

The Knoxville-based start-up co-founded by Brandon Bruce bested the competition in its 32-team bracket through five rounds to capture the “Accountant Bracket Challenge,” frequently referred to as “ABC March Appness.”

We alerted readers 10 days ago that there was an opportunity to help Uncat win the competition, and you and no doubt many others came through in a big way.

The start-up helps accountants keep up with uncategorized expenses. Launched in November 2020 as a tool to reduce time and increase accuracy for users of QuickBooks (QB) Online, Uncat captured the “Crowd Favorite” prize of $3,000 during the 2021 “Startup Day” in Knoxville.

In March, we noted that Intuit announced that Uncat and two other application developers have joined the company’s Developer Growth Program pilot. The program is designed to help app developers succeed with more than 4.5 million small businesses around the world that run on the QuickBooks platform.


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