Stories of Technology, Innovation, & Entrepreneurship in the Southeast

Knoxville Business News Tennessee Mountain Scenery Background
May 24, 2021 | Tom Ballard

Survey of JA Gen Zers confirms strong desire to be an entrepreneur

It probably should come as not much of a surprise considering the audience surveyed, but 53 percent of active and former Junior Achievement participants born between 1997 and 2007 want to run their own business within the next 10 years. That proportion increases to 65 percent for those who have already entered the workforce.

“The results of the survey show that this generation yearns for careers that enable ‘original thought and ideas,’ which ranked higher than any other characteristic for Gen Z in describing elements of their ideal career,” Asheesh Advani, Chief Executive Officer of JA Worldwide, was quoted as saying in this article. “Entrepreneurship delivers on this promise of creative control.”


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