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March 31, 2022 | Tom Ballard

Characteristics of start-ups at “predictable success stage” revealed

Are you and your start-up well on your way to what is described as the “predictable success stage”?

In this recent blogpost, Martin Zwilling writes that “it is defined as a point where you can set and consistently achieve your goals and objectives with a consistent, predictable degree of success. Unlike previous stages, where you may not know how or why you have survived, you now know why you are successful, and can use that information to sustain growth in the long term.”

Zwilling also cites Les McKeown who wrote in his 2010 book titled “Predictable Success” that there are five factors that characterize start-ups destined for success. They are: (1) decision making; (2) goal setting; (3) alignment; (4) accountability; and (5) ownership.


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