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“What’s the Big Idea 48-Hour Pitch Competition” launches at 6 p.m. today

It’s showtime for this year’s edition of “What’s the Big Idea 48-Hour Pitch Competition.”

Hosted by the Knoxville Entrepreneur Center (KEC) for The Development Corporation of Knox County and sponsored by Harper Auto Square, the weekend-long event begins at 6 p.m. today when the seven participating teams gather at KEC’s offices on Market Square. They’ll be joined by mentor, helpers and others who will work with them to fine-tune their ideas ahead of the finale at 6 p.m. Sunday at Scruffy City Hall, also on Market Square.

The seven finalists, competing for up to $10,000 in reimbursable expenses related to the launch of their companies, are:

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