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April 09, 2023 | Tom Ballard

Meeting notetaking and follow-up lists more efficient thanks to Reelay

Described as “the smart meeting attendant that automatically captures insights and action items without additional downloads or installs,” Reelay allows attendees to focus exclusively on the purpose of the meeting without other distractions.

Have you ever sat through a meeting while hoping someone else was taking notes and creating a list of action items?

Chances are great that your answer is yes. Now, think how stress-free your participation would be if there was a tool to do that work. Well, again, the answer is now yes, thanks to a newly launched software tool named Reelay which is the initial offering from Reelay Meetings, Inc., a pioneering artificial intelligence (AI) meeting productivity start-up.

Described as “the smart meeting attendant that automatically captures insights and action items without additional downloads or installs,” Reelay allows attendees to focus exclusively on the purpose of the meeting without other distractions. Reelay works alongside a client’s current video software to automate meeting tasks, capture action items, and create follow-up engagement. It alleviates the frustrations of remote meetings by intelligently transforming recordings into engaging assets.

The intriguing name comes from questions that Deric Frost, Founder, President, and Chief Executive Officer, pondered for a number of years. “How do we reduce the amount of time involved in planning, holding, and following up on meetings and increase meeting engagement at the same time? Why invite me to meetings when you could just ‘relay’ the information to me instead?”

We had a chance recently to talk with the native of Central New York and 10-year resident of Arizona. Frost, however, says he is thinking about relocating to the Knoxville area because of what he describes as a “fascination” with the region that dates back to work he led a software company partnered with a local manufacturer of knives.

That was more than a decade ago, yet as he lived in other cities like Philadelphia and Phoenix, Frost says, “I couldn’t shake Knoxville out of my head.” The family – his wife and twin sons – recently spent a month at a rental property in Maryville. His focus is on the right environment to raise the twins.

He launched Reelay in January 2022 after spending seven years in the healthcare sector with companies heavily using technology. They included serving as (1) Co-Founder and Chief Operating Officer of eVisit, a remote patient monitoring platform for physicians, hospitals, and other healthcare services; (2) Vice President of VirTrial, a technology company that used a stable, long-standing telehealth platform to transform the clinical trial industry and is now part of Signant Health; (3) Chief Revenue Officer at SnapMD, a Virtual Care Management telemedicine digital clinic platform that was acquired by VirTrial; and (4) Chief Operating Officer at MedPlace, an app that connects organizations with top practicing doctors and nurses for case and peer reviews, independent medical exams for workers’ compensation cases, and expert witness testimony among other services.

“I believe meetings are core to being successful as a business,” Frost says, “We are a meeting productivity company.”

Reelay’s target client is a mid-market to large enterprise company, but not in heavily regulated areas for now.

Frost has assembled a collaborative group of individuals who have spent their careers making technology work for organizations. They include three Co-Founders – Chris Jannenga (Chief Technical Officer), Sean McMahon (Chief Growth Officer), and Jerry Wiant (Chief Revenue Officer).

He describes the all-virtual team as seasoned, creative executives with diverse talents focused on one goal: better results from better meetings.


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