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February 02, 2025 | Katelyn Biefeldt

Halee Sprinkle launches B.I.G. Marketing Labs, supporting small businesses

B.I.G. stands for Branding & Strategy, Innovation & Insights, and Growth & Engagement—the essential pillars of effective social media marketing.

Halee Sprinkle, the Founder of Czech Yourself Marketing, has launched a new program aimed at supporting small business owners with their marketing and social media strategies. She is calling it B.I.G. Marketing Labs

Sprinkle said her goal with the new program is to help business owners and entrepreneurs streamline their strategies with ease, clarity, and a little fun, so they can focus on what they do best—growing their business and connecting with their community.

“After seven years of working with small business owners, I’ve seen the same struggle over and over—marketing feels overwhelming, social media changes too fast, and there’s never enough time. I launched B.I.G. Marketing Labs to take the guesswork out of the process, giving entrepreneurs the clarity, confidence, and creativity they need to market their businesses with ease. Because when small businesses succeed, our communities thrive,” Sprinkle said.

The program is structured for the full year, but to keep things fresh and manageable, content is released three months at a time.

As a sneak peak into the first few months of programming, some of the topics Sprinkle plans to dive into include leveraging AI for audience engagement, successfully managing social media pages, and “Do it Yourself” content creation for busy entrepreneurs.

In February, she will host an interactive session focused on brainstorming, planning, and creating content, using ChatGPT to generate engaging posts, and maintaining a cohesive brand across all platforms. The dates for this class will be February 13th at noon, February 18th at 9 a.m., and February 27th at 6 p.m. at Knox Base.

The events are designed for small business owners, solopreneurs, and anyone juggling multiple hats while trying to level up their marketing game. 

Register here.



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