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March 06, 2022 | Tom Ballard

BREAKING NEWS: The Lotus Program wins last night’s “WTBI” pitch competition

The Lotus Program bested five other start-ups to capture the top prize of $10,000 in Sunday night’s finale of the “What’s the Big Idea?” pitch competition. As described by Founder is Femeika Elliott, the start-up is focused on providing healthy services tailored to postpartum mothers that includes a weekly meal preparation service for a minimum of one quarter after birth.

The all-weekend event was organized by the Knoxville Entrepreneur Center (KEC) and sponsored by the Development Corporation of Knox CountyHarper Auto Square, and Egerton McAfee Attorneys at Law.

Check the Tuesday edition of for full coverage of the finale that started when the six start-ups convened Friday evening at KEC with their mentors and others before beginning a weekend of work on Saturday and Sunday. We attended part of the Friday session and tried to capture with a few pictures the excitement that was evident in the room. The photos include: (1) one showing the the space was jam-packed with the start-up Founders, mentor and others; (2) KEC Executive Director Jim Biggs and Patrick Hunt of Lirio, one of the mentors; (3) KEC’s Chris McAdoo revving-up the crowd at the outset; and (4) Elliott, Founder of The Lotus Program, as she introduced herself.

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