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SimpleLife focused on simplifying work to simplify life

(EDITOR’S NOTE: The Knoxville Entrepreneur Center recently completed its latest edition of “The Works 2020,” and we are spotlighting several of the participants in a series of articles. Today’s final article in the series is on Jame Houghton and his new venture named SimpleLife.)

“We believe if you can simplify work, you can simplify life,” says the Founder of a Knoxville start-up whose name mirrors that philosophy.

Jame Houghton is the Founder and Chief Executive Officer (CEO) of SimpleLife, the new venture that is focused on the use of the Cloud to allow for the secure, efficient storage and sharing of records. Those documents can be medical, legal, or something else.

Not so facetiously, the company says on its webpage that its “mission is to facilitate the swift and complete annihilation of all fax machines.”

For the Farragut High School graduate who returned to the community four years ago, this is not his first start-up or his first foray in the medical industry. He was Director of Operations for Arista Medical Imaging and then Co-Founder and CEO of Ai Med Solutions LLC, a company that purchased accounts receivable from doctors.

Those two experiences gave Houghton some useful insights into the healthcare sector. He has since founded two new companies. The first, Ellington LLC, works with physicians and others to reduce overhead costs and increase cash flow while enhancing access to healthcare. The second company, My SimpleLife Inc., was born from the idea that securely sharing information shouldn’t drive people insane.

And, to underscore the point, Houghton talks about receiving so many faxes from one company that he decided he had to do something about it.

“There it was – ‘fourth request’ –  printed, scanned, and faxed,” he explained, adding, “What is the definition of insanity? I believe fax number three qualifies.” A vision to alleviate these challenges led Houghton to launch SimpleLife. The idea at the outset was to use the Cloud to enable efficient sharing of records between providers, attorneys, and insurance companies.

SimpleLife participated in the latest cohort of “The Works 2020” accelerator offered by the Knoxville Entrepreneur Center.  During the accelerator, SimpleLife conducted discovery interviews, asking a fundamental question: “Do you want access to your medical records in the cloud?”

A resounding response of “yes” led the SimpleLife team to develop their new SimpleConnect product that will release this quarter.  In brief, SimpleConnect allows individuals to receive their medical records from one practice and transfer them to another practice or hospital securely and quickly.

“We have a solution that can solve many different pain points,” Houghton says. “There’s a long road ahead of us.”

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