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September 07, 2020 | Tom Ballard

KEC accepting applications for upcoming “Brandcamp” cohort

For the first time, the Knoxville Entrepreneur Center has opened-up applications to the public for its “Brandcamp” program,  a six-week virtual offering led by marketing and branding experts in the advertising agency industry.

“Brandcamp” leads local Knoxville business owners and founders through a series of workshops and classes to help them understand the process of brand planning including market research, the development of a brand platform, customer discovery, and the exploration of the customer journey, persona-based messaging and channel planning.

Classes will be held from 4 to 7 p.m. on Wednesdays, beginning October 7 and ending November 11. Cost to participate is $200. To apply, click here. The deadline is September 18.


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