KEC accepting applications for Brandcamp
The focus is on brand planning, including market research, developing a brand platform, customer discovery and the customer journey, persona-based messaging, and channel planning.
The Knoxville Entrepreneur Center is accepting applications for its annual Brandcamp program.
Through a series of class sessions and activities, business owners and founders better understand the process of brand planning, including market research, the development of a brand platform, customer discovery and the exploration of the customer journey, persona-based messaging, and channel planning.
The objective of the program is to provide them with a deep understanding of the importance of brand planning and to equip them with the necessary tools and skills to develop a brand plan that will help set their companies up for success.
Those interested in applying can do so at this link. The program is set for July 25.
Like what you've read?
Forward to a friend!