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SUMMARY:Women in Entrepreneurship: Paid Media
DESCRIPTION:Paid Media: What Works\, What Doesn’t\, and How to Use Your Ad Budget Most Effectively for Your Business \nJoin us on Tuesday\, July 14th for our monthly Women in Entrepreneurship Meeting! We’ll be meeting at KEC for a conversation with Cory Dickson\, of Dickson Media & Events\, about Paid Media! \nReady to get more out of your social media advertising budget? This Women in Entrepreneurship session will break down the basics of running effective paid ads on platforms like Instagram and Facebook. \nWe’ll cover how to determine when paid ads make sense for your business\, choose the right campaign objective and audience\, set a realistic budget\, and create ads that encourage action. We’ll also look at the strategy behind a successful campaign\, including your message\, offer\, organic content\, landing experience and numbers that really matter. We’ll also talk through common ad mistakes and how to test and adjust campaigns without throwing money at what isn’t working. \n 
URL:https://www.teknovation.biz/event/women-in-entrepreneurship-paid-media/
LOCATION:Knoxville Entrepreneur Center\, 17 Market Square
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SUMMARY:Startup Showcase featuring Innovation Crossroads and Spark
DESCRIPTION:Join us on Tuesday\, October 13\, as the Oak Ridge Chamber of Commerce and ETEC proudly welcome the newest cohorts of two programs helping cultivate the next generation of high-impact entrepreneurs and innovative companies. \nInnovation Crossroads is Oak Ridge National Laboratory’s U.S. Department of Energy Lab-Embedded Entrepreneurship Program\, providing early-stage innovators with access to world-class research facilities\, mentorship\, funding opportunities\, and industry connections to help transform groundbreaking ideas into successful companies. \nThis year\, we’re also excited to welcome participants from SPARK\, an accelerator that helps early-stage technology startups strengthen their business strategies\, validate their ideas\, and accelerate commercialization. \nThis reception is an opportunity to connect with these visionary founders\, learn about the groundbreaking projects they’re developing\, and explore opportunities for collaboration. Whether you’re an investor\, business leader\, researcher\, entrepreneur\, or community supporter\, your engagement helps strengthen our region’s innovation ecosystem and encourages these companies to launch\, grow\, and stay in East Tennessee. \nCome meet the cohort\, ask questions about their technologies\, discover potential partnership opportunities\, and show your support for the entrepreneurs helping shape the future of innovation in our region. \nWe look forward to welcoming you for an evening of networking\, collaboration\, and celebrating what’s next for Oak Ridge’s entrepreneurial ecosystem. \n 
URL:https://www.teknovation.biz/event/startup-showcase-featuring-innovation-crossroads-and-spark/
LOCATION:American Museum of Science and Energy (AMSE)
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