Stories of Technology, Innovation, & Entrepreneurship in the Southeast

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February 08, 2022 | Tom Ballard

Entrepreneurs seek creative and unusual names for their start-ups

Have you noticed the way that those who are creating names for start-ups are taking great liberty with traditional spelling and the English language? Well, we did it too a little more than a decade ago with the naming of to mirror the URL we wanted. The team at Crunchbase News has written about the unique naming conventions in this recent article that we think you will find interesting. The title alone is captivating: “Start-ups names stay strange as bad spelling proliferates.”

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