Seven ETSU students compete in Core4ce’s 2025 Innovation Challenge Pitch Event
The event was held at the Tennessee Hills Brewstillery in Johnson City.
Seven East Tennessee State University (ETSU) College of Business and Technology students took part in the recent Core4ce’s 2025 Innovation Challenge Pitch Event, which culminated at Tennessee Hills Brewstillery.
Core4ce is a national security company that works across disciplines, including cybersecurity, analytics, engineering, and mission solutions. The challenge was to create a functional, interactive prototype that combines disparate HPAI A (H5N1) data sources into a unified platform, with the goal of better managing and mitigating the spread of bird flu, ultimately protecting both animal and human populations.
“At the ETSU College of Business and Technology, one of our core goals is to provide students with transformative learning experiences that prepare them to excel in their careers,” said Dr. Tony Pittarese, Dean of the ETSU College of Business and Technology. “The Core4ce pitch competition gives students a powerful opportunity to apply what they learn in the classroom to a real-world business challenge.”
With both prizes and bragging rights on the line, the students competed in teams alongside nearly 40 Core4ce team members to collaborate virtually and rapidly to develop a functional software prototype and demo video over the span of just 10 days.
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